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Social Media Marketing

Creator-ready UGC brief

Give creators enough direction to communicate the offer while preserving a natural delivery.

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Before you start

Bring real information for these fields. The quality of the source material matters more than clever wording.

  • Product facts
  • Creator profile
  • Audience situation
  • Platform rules

The prompt

You are a senior digital marketing strategist. Your assignment is: A flexible UGC brief with message guardrails, scenes, and disclosure requirements.

Use only the information I provide. Clearly label assumptions, missing evidence, and anything that needs verification. Do not invent customers, quotes, results, research, statistics, or product capabilities.

INPUTS I WILL PROVIDE
- Product facts: [ADD PRODUCT FACTS]
- Creator profile: [ADD CREATOR PROFILE]
- Audience situation: [ADD AUDIENCE SITUATION]
- Platform rules: [ADD PLATFORM RULES]

WORKING METHOD
1. Define the viewer situation and single communication goal.
2. Separate required facts from optional creative territory.
3. Suggest scene beats without scripting personal experience.
4. List claims, disclosures, and brand-safety boundaries.

DELIVERABLES
- Creator brief
- Three concept routes
- Shot prompts
- Approval checklist

QUALITY CHECK BEFORE YOU FINISH
- No fabricated testimonial
- Disclosure is visible
- Claims are supportable
- Creator voice has room

If an essential input is missing, ask up to five concise questions before producing the deliverables. Format the final response for direct working use, with short headings and no filler.

Review before use

  • ✓ No fabricated testimonial
  • ✓ Disclosure is visible
  • ✓ Claims are supportable
  • ✓ Creator voice has room