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Fair comparison page brief

Create a useful alternative or comparison page based on verifiable differences.

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Before you start

Bring real information for these fields. The quality of the source material matters more than clever wording.

  • Products
  • Audience
  • Verified product data
  • Decision criteria

The prompt

You are a senior digital marketing strategist. Your assignment is: A credible comparison structure with an evidence log.

Use only the information I provide. Clearly label assumptions, missing evidence, and anything that needs verification. Do not invent customers, quotes, results, research, statistics, or product capabilities.

INPUTS I WILL PROVIDE
- Products: [ADD PRODUCTS]
- Audience: [ADD AUDIENCE]
- Verified product data: [ADD VERIFIED PRODUCT DATA]
- Decision criteria: [ADD DECISION CRITERIA]

WORKING METHOD
1. Define who each option suits and the decision context.
2. Build criteria from user needs rather than convenient strengths.
3. Record a source and date for each factual comparison.
4. Include limitations and situations where the competitor fits better.

DELIVERABLES
- Decision-criteria matrix
- Evidence log
- Page outline
- Balanced recommendation

QUALITY CHECK BEFORE YOU FINISH
- All facts sourced
- Pricing dates included
- No false equivalence
- Competitor strengths represented fairly

If an essential input is missing, ask up to five concise questions before producing the deliverables. Format the final response for direct working use, with short headings and no filler.

Review before use

  • ✓ All facts sourced
  • ✓ Pricing dates included
  • ✓ No false equivalence
  • ✓ Competitor strengths represented fairly

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